Case Study:GAIA - Women's Agrotourism Cooperative of Trigonou

GAIA, one of the most historical women's cooperatives in Greece, based in Evros Cave and with a history of more than 30 years, was facing serious difficulties.
Although it produced quality, traditional products, it had no organised marketing policy or digital presence. There was no website, which made it difficult both to promote and market the products to the general public. The lack of extroversion significantly limited growth opportunities.

In the context of our corporate social responsibility, we undertook to support the cooperative without any financial burden:

• We have created a modern e-shop, easy to use and manage for members.
• We have ensured product shipments in Greece and abroad.
• We organized a presence on social networks, respecting GAIA's tradition and values.
• We provided consultancy support for continued development.

The result was substantial: GAIA gained an identity, a sales channel and new markets, while its viability was enhanced - ensuring that the effort and history of the women of Evros continue to have a future.